wordpress.org
in SEO, sometimes less is more. There are some Search Engine Optimization (SEO) WordPress options, themes and plug-ins that significantly increase SEO. These same factors can also work against the visit of the search engines.
SEO is much more than purely links to your site and its contents. SEO is quality not quantity, the quality is more important than the amount of optimization performed. It is also about making it easier for search engines to understand their contents. Help
, SERP description is wrong!
recently asked me to help a new client, because he had hired a SEO consultant who had done much SEO work, but the views of Google, Bing, Yahoo and Ask were falling rapidly. The basics of SEO are certainly in place, incoming links, the metadata elements (description, title and keywords in the head section of the HTML page / document), the content as fresh, but something was wrong! Then I looked at the results of search engine sites (SERP) of the main engines and noticed that the description of pages and messages are not what should have been. The major search engines will occasionally use the text of the page itself, like DMOZ or similar descriptions for SERP however, is more common than the text description of the meta element is used if available on the page or e-mail. By
descriptions
pages Post wrong?
So why is the text of the wrong description of the SERP? To do this we must understand the architecture of the Web itself, the site is running WordPress with a framework of popular theme. There are also many active plugins (most are widely used plugins). In terms of configuration options and general Wordpress, everything looks fine. The poll of the plugins and theme of numerous variables has also shown that the options were acceptable (and improve the best SEO). Take a look to the HTML pages and the emphasis that SERP descriptions are not correct, at least two elements meta description for each page and post. Several Meta Description
WordPress
Google and some other search engines only take note of the first item in the meta description as the text of this item is incorrect, the description in the SERP probably wrong. What was happening in this particular site was that the foreman of the page HTML / text document that describes the realization of the many options of SEO WordPress, theme and extensions. Some descriptions are better than others in creating self-goal of the text element was to be the first description of HTML text bedside became what appears on SERPA (for example, the text positions were often populated with the texts of description of the target).
Wordpress, themes and extensions Create
Bad SEO was clear that the site has been optimized for the SEO consultant does not understand how technology fits / architecture, Wordpress, theme and plug-ins should be considered as a whole and not individually. Individually, the SEO aspects of the site have been optimized while each of bits (eg, the options of Wordpress plugins, etc) are working together actually caused more harm than good SEO. If the SEO consultant to choose the options of SEO that he or she has no place specifically the need to allow all the options available, then the problem would not destructive SEO SERP occurred. Problem solved
– Payment of dividends
SEO
The end result is that the damage was reversed. Within the goals of quality and SEO, the number of visits driven by search engines is improving. The chaos, however, was completely avoidable.
As a side note, I have not intentionally name the song is used as extensions or gap was caused by the configuration of Web and SEO insufficient evidence rather than by WordPress and Theme or additions.
More about wordpress themes free.
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